From employee to brand ambassador
21st century leadership puts humanity first
How to create stars in your organization
Are you spending an incredible amount on influencer marketing or on the involvement of alleged credible testimonials to boost your brand perception or even sales targets? You might want to reconsider this strategy and give it a flavor of diversification.
From a Place of Purpose
Why today’s management principles are not built to last
Most of today’s workplaces are still very much dominated by a culture based on command-and-control, efficiency, and output. From team leaders, managers, directors, to vice presidents assigning tasks and giving orders to those in subordinate roles.
5 ways how today’s leaders ignite purpose with everyone in the company
Times are gone when companies trumped with profit and productivity only. Today, the discussion on why companies exist beyond their products and shares, has challenged leaders to think and act differently on business.